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Friday, 28 March 2008

What is U.L.P.

Unique Listening Point - The best guests and the best calls are the ones with first hand experience. They have the Unique Listening Point. Speak to the mother about her murdered son, not a Victim Support spokesman. Put on the call from the listener who has worked in an old peoples home, not someone just with a point of view. Harness U.L.P. and be a better host.

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