Thursday, 24 December 2009

Tis' the Season

Christmas and the dead week between it and New Year is ahead of us.  These next few days are out of RAJAR with your cume audience busy watching TV or visiting Great Aunt Maud so why bother?  Well don't foget the core audience -  loyal to the day they die or you change your format so radically they tune away.  They will be there listening away. So remember you are doing it for the core the next few days - so give them what they want  - A Very Happy Christmas

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